Open Universiteit offers high-quality, personalised and interactive online education, reinforced with socially relevant research, and contributing to innovation of higher education. As a publicly funded university, the university has been assigned a unique role within the higher education system of the Netherlands. The entity stands for the continuous study, improvement and development of new teaching methods and techniques, along with sharing knowledge and experience. In its teaching and research, the OU makes intensive use of the possibilities afforded by the internet. Personalised and interactive online education lies at the core of its educational model and are thus research target number 1.